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When you offer a free webinar, cheat sheet, or other piece of content first, that leads people down a very logical path towards your course and makes it a lot easier for them to reach the purchase decision on their own. For those starting out, creating a sales funnel starts with giving away free, amazing content, which then logically leads into the sale of your course. Mistakes to Avoid When Starting Outįirst and foremost, you have to understand the concept of sales funnels.
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It came from figuring it out, over time, and really perfecting it down to a system dictating exactly how to create, promote, and profit from an online course. That is ultimately how his tried and true system was developed. It then turned into more and more courses as he continued to develop and master his skills. He made $19,800 on the first launch (whoa!) and it continued to grow over time. Developing a System, Down to the Scienceĭavid’s first course was called Create Awesome Interviews, teaching others exactly how to carry out and conduct interviews. It took a lot of time and a lot of money, making mistake after mistake, for David to figure out exactly how he was going to be successful.
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David is a major advocate of trial and error, experimenting, and trying to figure out how his next idea is going to work. There are a million different ways to teach and transfer the knowledge you have to help solve the problems that others are facing. Online courses are one of the best ways to not only generate consistent revenue from home, but also to help others.
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This is what really got him excited about online courses, rather than any of the many other options out there. If a sponsor wakes up on the wrong side of the bed, you have the potential to lose a huge chunk of your revenue, overnight! David always knew that he wanted to explore a business that gave him greater control. When it comes to advertising, you simply cannot control your own destiny. The issue with that is that you’ve got a lot of eggs in someone else’s basket. When he got started, David’s main source of revenue was sponsorships. Sponsorships Do Not Allow You To Control Your Destiny